Bài giảng E-Business and e-Commerce - Chapter 13: Social and Political Issues

Internet as a valuable social tool Learning, business and communications Influence on our commercial, political and social lives Provides forum for addressing important issues, supporting causes and meeting new individuals Digital divide Socio-economic segregation based on those who can afford electronic equipment, access and education and those who cannot

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Chapter 13, Social and Political IssuesOutline 13.1 Introduction 13.2 Health, Social Interaction and the Internet 13.2.1 Social Health 13.2.2 Children and the Internet 13.3 Socio-Economic Segregation 13.4 New Economic Workforce 13.5 Online Communities 13.5.1 Online Communities: Defining the Difference 13.5.2 Communication Tools 13.5.3 Online Activism 13.6 Online Charities and Non-Profit Organizations on the Web 113.1 IntroductionInternet as a valuable social toolLearning, business and communications Influence on our commercial, political and social livesProvides forum for addressing important issues, supporting causes and meeting new individuals Digital divide Socio-economic segregation based on those who can afford electronic equipment, access and education and those who cannot213.2 Health, Social Interaction and the Internet Opponents and ProponentsLife becoming too dependent on the InternetStudies show users spending more time on the Internetless time devoted to interpersonal communicationInternet provides alternatives to traditional forms of communicationE-mailing, video-conferencing, chat rooms, electronic forums, message boards313.2.1 Social Health Stanford University StudyInternet users socially isolatedStudy was later called into questionAvailability of materialPornography, gambling, Internet scams and violence Tolerance varies in different regions of world Pornography is protected by U.S. Constitution Ability for individuals of all age groups to access material considered harmful413.2.2 Children and the Internet Development of children Proponents: access gives them a head-start in their educationOpponents: not suitableInterrupts communication skillsDistracts children from outdoor activity Explicit speech and adult conversations found in chat rooms Filtering software and other methods for restricting accessHome schooling and Internet useAdvocates: efficient learning environmentLessons tailored to the aptitude of the studentOnline text chatting and message boardsOnline tutors, classes and supplementary informationOpponents: limited social interaction513.3 Socio-Economic Segregation Digital divideCost of access, support, instructions Not all users own credit cardsFood stamps are not accepted by most online merchantsConsequencesLack of access and skills Limited applicants for technical positions Possible affect on economy as growth is hindered by limited resourcesEfforts to bridge the gapAOL@School PeoplePC Computers For Youth 613.4 New Economic Workplace Starting an e-businessNew job requirements and more flexibilityGrowth and use of digital transmissionStreaming mediaRemote officePersonal computers and handheld devices Outside contractors 713.5 Online Communities StructureNot by geographic boundaries but shared interestsDeveloping communities and facilitating discussion813.5.1 Online Communities: Defining the DifferenceText communicationGender, race, creed, age and sexual orientation play a limited role in the user’s experienceIssues and actionPresent an idea or opinion in the political sphere913.5.1 Online Communities: Defining the DifferenceExamples of ethnic Web sites: 1013.5.1 Online Communities: Defining the DifferenceOnline communities based on shared interests:1113.5.1 Online Communities: Defining the DifferenceGender-specific communities:1213.5.1 Online Communities: Defining the DifferenceGender-specific communities:1313.5.2 Communication Tools Chatting enables social interaction on the Web EGroups.com allows users to join interest-based e-mail groupsDistributed to the whole group Start their own groups and select membersCrowdburst Allows groups to tour the Web together Participate.com Helps e-businesses build online communitiesAOL Instant Messenger and MSN Messenger Service1413.5.2 Communication ToolsPerson-to-person and conference calls through Firetalk. (Courtesy of Firetalk Communications, Inc.)1513.5.2 Communication ToolsFiretalk’s Instant Messaging interface. (Courtesy of Firetalk Communications, Inc.)1613.5.2 Communication ToolsFiretalk Web-based tour. (Courtesy of Firetalk Communications, Inc.)1713.5.3 Online Activism Activism, social awareness and the ability to build online communities around these issues of concernPolitical and social actionYouthactivism.com Information on picking a cause, team organization and decision-making Igc.org Human rights, racism, sexismWomenNet, EcoNet, PeaceNet, Anti-RacismNetNational Organization for Women and the Hunger ProjectResourcelink.org Surplus food supplies 1813.5.3 Online ActivismVoting onlineLearn more about the candidatesPeople could regularly log on and vote directly on the issues that interest them Obstacles Crashes, computer hackers SETI@home Collaborative-computing network Support a number of causes by donating unused computer time1913.5.3 Online ActivismYouth Activism home page. (Courtesy of Activism Project 2000.)20 13.6 Online Charities and Non Profit Organizations on the Web Relative ease of designing and maintaining a content-based Web siteWeb of Hope Fundraising Grant ApplicationsStopitnow.com Helpline for sexual offendersInformation and contacts2113.6 Online Charities and Non Profit Organizations on the WebOnline organizations and charities:22