Bài giảng Business Communication - Chapter 10 Conducting a Winning Job Campaign

Chapter 10Conducting a Winning Job Campaign© 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part. Learn how to:Build a network of contacts.Identify appropriate jobs.Find the right employer.Produce application documents.Handle the interview.Write follow-up messages that impress.Continue job search activities.Chapter OverviewHow to Build a Network of ContactsCareer centersNetwork of personal contactsClassified advertisementsOnline sourcesEmployment agenciesPersonal search agentsWebpage profilesProspectingHow to Find Your Employer© 2014 by McGraw-Hill Education. This is proprietary material solely for authorized instructor use. Not authorized for sale or distribution in any manner. This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part. Select the background facts.Arrange the facts into groups.Construct the headings.Include contact information.Include a statement of objective.How to Construct the ResumePresent the information.Work experienceEducationPersonal informationReferencesOrganize for strength.Reverse chronological orderFunctional/SkillsAccomplishments/AchievementsTraditional Print ResumeWrite impersonally and consistently.No personal pronounsAction-oriented verbsParallel listsMake the form attractive.Balance text and white space.Choose a professional font.Avoid margins that are too narrow or too wide.Keep headings at 14 pt. and body text at 12 pt.Use a maximum of two fonts.Use high-quality paper.Traditional Print ResumeMANNY KONEDENG5602 Montezuma Road, Apt. 413San Diego, California 92115mkonedeng@yahoo.com (619) 578-8508OBJECTIVE: A financial analyst internship with a brokerage firmEDUCATION: Bachelor of Science Degree in Business Administration, May 2013San Diego State University, Finance Major Dean’s ListCurrent GPA: 3.32/4.00 Reverse Chronological Format (1 of 4)Accomplishments:Published in Fast Company Magazine and the San Diego Union TribuneWon Greek ScholarshipFinished in top five in mathematics competitionRelated Courses:Business CommunicationInvestmentsTax PlanningEstate PlanningRisk ManagementBusiness LawComputer Skills.(see Ch. 10 example)Reverse Chronological Format (2 of 4)WORK EXPERIENCE Sales and Front Desk, Powerhouse Gym, Modesto, CA 95355 Summer 2012 Sold memberships and facilitated tours for the fitness centerListened to, analyzed, and answered customers’ inquiresAccounted for membership payments and constructed sales reports Trained new employees to understand company procedures and safety policies Reverse Chronological Format (3 of 4)UNIVERSITY INVOLVEMENTCommunications Tutor, San Diego State University, San Diego, CA 92182 Spring 2013 Critiqued and evaluated the written work for a business communication course Set up and maintained blog for business communication research Reverse Chronological Format (4 of 4)Gain attention in the opening.Select content.Organize for conviction.Drive for action in the close.Writing the Print Cover MessageDear Ms. Stark,Is there a place in your Human Resource Department for someone who is well-trained in the field and can talk easily and competently with employees? As a June graduate with a degree in human resource management and internship experience, I am well qualified to meet your needs.My studies at Wilmont University were specially planned to prepare me for a career in human resource management. I have taken courses in compensation theory and administration, organizational change/development, and training and human resource development. Successful Cover MessageAs part of my degree requirements, I also passed the Society for Human Resource Management (SHRM) Certification Examination. In addition, I studied a wide assortment of supporting subjects: economics, business communication, information systems, psychology, interpersonal communication, and operations management. My studies have given me the foundation to learn an even more challenging practical side of HR work. As my resume shows, I have begun learning the practical side of HR through an internship, where I completed a variety of tasks from researching and reporting data on company and industry trends to participating in the hiring process. I would welcome the opportunity to continue working in HR with your company.Successful Cover MessageMy work experiences have also prepared me for a career in human resource management. While in college I worked as a server at Applebee’s, where I developed customer service and team skills, and I continued to develop my skills as a team lead for The Gap, where I was the top seller for four of eight quarters. From these experiences, I have learned to understand human resource management and listen carefully to people.These brief facts and the information in my résumé describe my diligent efforts to prepare for a position in human resource management. May I now talk with you about beginning that position? You can reach me at 917.938.4449 to arrange an interview to discuss how I could fit in your Human Resource Department.Sincerely,Successful Cover Message