Đồ án, luận văn, do an, luan van

Topics of discussion Online banking services provided by Internet-only banks Click-and-mortar banks The impact of the Internet on Wall Street Online stock and bond trading Electronic communication networks (ECNs) Financial aggregators Online lending and mortgage services Financial planning

42 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 706 | Lượt tải: 0

Retail store Purchases goods from a wholesaler, marks up the price and then offers the products to consumers Online retailers can communicate easily with suppliers, shipping companies and customers Most Web retailers use the shopping-cart model exclusively Other Web retailers integrate other models such as the auction model or price-compariso...

27 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 684 | Lượt tải: 0

Persons with disabilities make up a significant portion of the population, and legal ramifications exist for Web sites that discriminate by not providing adequate and universal access to the site’s resources In this chapter, we explore: The Web Accessibility Initiative and its requirements Various laws regarding businesses and their availabilit...

51 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 763 | Lượt tải: 0

Internet as a valuable social tool Learning, business and communications Influence on our commercial, political and social lives Provides forum for addressing important issues, supporting causes and meeting new individuals Digital divide Socio-economic segregation based on those who can afford electronic equipment, access and education and ...

22 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 653 | Lượt tải: 0

Faster international communication speeds Unprecedented ability to conduct business globally Larger customer bases International laws Cultural differences

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Implicit in the First, Fourth, Ninth and Fourteenth Amendments Olmstead vs. United States Telecommunication of alcohol sales during Prohibition era New application of the Fourth Amendment Translation Interpreting the Constitution to protect the greater good

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Customer relationship management (CRM) Focuses on providing and maintaining quality service for customers, by effectively communicating and delivering products, services, information and solutions to address customer problems, wants and needs Can include: Call handling (the maintenance of outbound and inbound calls from customers and service re...

35 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 912 | Lượt tải: 1

Affiliate program A form of partnership in which a company pays affiliates (other companies or individuals) for prespecified actions taken by visitors who click-through from an affiliate site to a merchant site In this chapter, we discuss: Costs Benefits Program reward structures Program-building options Tracking and affiliate solution p...

35 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 681 | Lượt tải: 0

We explore Internet marketing campaign components Marketing research, advertising, promotions, public relations, search-engine registration Web-site traffic generation Keeping user profiles Recording visits Analyzing promotional and advertising results Target market is the group of people toward whom it is most profitable to aim your marke...

39 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 747 | Lượt tải: 0

Internet security Consumers entering highly confidential information Number of security attacks increasing Four requirements of a secure transaction Privacy – information not read by third party Integrity – information not compromised or altered Authentication – sender and receiver prove identities Non-repudiation – legally prove message was...

30 trang | Chia sẻ: thanhlam12 | Ngày: 07/01/2019 | Lượt xem: 609 | Lượt tải: 0