Thư viện đồ án, luận văn, tiểu luận, luận án tốt nghiệp, thạc sĩ, tiến sĩ, cao học
Chapter Overview Write clear problem and purpose statements. List the factors involved in the problem. Explain the common errors in interpreting data. Organize information in outline form. Turn an outline into a table of contents. Write reports that are focused, objective, and interesting. Prepare reports collaboratively.
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Chapter Overview Learn how to: Build a network of contacts. Identify appropriate jobs. Find the right employer. Produce application documents. Handle the interview. Write follow-up messages that impress. Continue job search activities.
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Chapter Overview Advice about persuasion Persuasive requests Ethical concerns Sales messages Proposals
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Chapter Overview Why Indirect Order? The General Indirect Plan Adaptations of the General Plan to Specific Situations Refused Requests Claim Messages Adjustment Refusals Negative Announcements
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Chapter Overview Understand the reader’s likely reaction. Learn the general plan for direct-order messages. Applications of the general plan Routine inquiries Favorable responses Order acknowledgments and thank-you messages Direct claims Adjustment grants Operational communications
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Chapter Overview The writing process and effective strategies The importance of readable formatting The main types and purposes of business messages Letters Memorandums Email Text messaging Instant messaging Social networking The inverted pyramid structure for writing
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Chapter Overview Understand the power of positive effect. Use a natural, conversational style. Cut out rubber stamps. Use the you-viewpoint. Use positive language to create goodwill. Be courteous. Manage emphasis with 3 techniques.
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Chapter Overview Limit sentence content Economize on words Determine emphasis in sentence design Give the sentences unity Word sentences logically
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Chapter Overview Adapt your words to readers. Use familiar words. Prefer short words Use slang and popular clichés with caution. Use technical terms and acronyms with caution. Use concrete, specific words. Select words for appropriate usage. Prefer active verbs and avoid camouflaged verbs. Avoid discriminatory wording.
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Chapter Overview Why cross-cultural communication is critical to business Dimensions of cultural difference Body positions and movements Factors of human relationships Problems of language Advice for communicating across cultures Enhancing cross-cultural communication skills
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