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  • Bài giảng Business Communication - Chapter 11: Preparing Informative and Influential Business ReportsBài giảng Business Communication - Chapter 11: Preparing Informative and Influential Business Reports

    Chapter Overview Write clear problem and purpose statements. List the factors involved in the problem. Explain the common errors in interpreting data. Organize information in outline form. Turn an outline into a table of contents. Write reports that are focused, objective, and interesting. Prepare reports collaboratively.

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 753 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 10 Conducting a Winning Job CampaignBài giảng Business Communication - Chapter 10 Conducting a Winning Job Campaign

    Chapter Overview Learn how to: Build a network of contacts. Identify appropriate jobs. Find the right employer. Produce application documents. Handle the interview. Write follow-up messages that impress. Continue job search activities.

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 822 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 9 Making Your Case with Persuasive Messages and ProposalsBài giảng Business Communication - Chapter 9 Making Your Case with Persuasive Messages and Proposals

    Chapter Overview Advice about persuasion Persuasive requests Ethical concerns Sales messages Proposals

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 696 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 8 Maintaining Goodwill in Bad-News MessagesBài giảng Business Communication - Chapter 8 Maintaining Goodwill in Bad-News Messages

    Chapter Overview Why Indirect Order? The General Indirect Plan Adaptations of the General Plan to Specific Situations Refused Requests Claim Messages Adjustment Refusals Negative Announcements

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 726 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 7 Getting to the Point in Good-News and Neutral MessagesBài giảng Business Communication - Chapter 7 Getting to the Point in Good-News and Neutral Messages

    Chapter Overview Understand the reader’s likely reaction. Learn the general plan for direct-order messages. Applications of the general plan Routine inquiries Favorable responses Order acknowledgments and thank-you messages Direct claims Adjustment grants Operational communications

    ppt12 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 742 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 6 Choosing the Best Process and FormBài giảng Business Communication - Chapter 6 Choosing the Best Process and Form

    Chapter Overview The writing process and effective strategies The importance of readable formatting The main types and purposes of business messages Letters Memorandums Email Text messaging Instant messaging Social networking The inverted pyramid structure for writing

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 680 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 5 Writing for a Positive EffectBài giảng Business Communication - Chapter 5 Writing for a Positive Effect

    Chapter Overview Understand the power of positive effect. Use a natural, conversational style. Cut out rubber stamps. Use the you-viewpoint. Use positive language to create goodwill. Be courteous. Manage emphasis with 3 techniques.

    ppt10 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 766 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 4 Constructing Clear Sentences and ParagraphsBài giảng Business Communication - Chapter 4 Constructing Clear Sentences and Paragraphs

    Chapter Overview Limit sentence content Economize on words Determine emphasis in sentence design Give the sentences unity Word sentences logically

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 724 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 3 Adapting Your Words to Your ReadersBài giảng Business Communication - Chapter 3 Adapting Your Words to Your Readers

    Chapter Overview Adapt your words to readers. Use familiar words. Prefer short words Use slang and popular clichés with caution. Use technical terms and acronyms with caution. Use concrete, specific words. Select words for appropriate usage. Prefer active verbs and avoid camouflaged verbs. Avoid discriminatory wording.

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 681 | Lượt tải: 0

  • Bài giảng Business Communication - Chapter 2 Communicating Across CulturesBài giảng Business Communication - Chapter 2 Communicating Across Cultures

    Chapter Overview Why cross-cultural communication is critical to business Dimensions of cultural difference Body positions and movements Factors of human relationships Problems of language Advice for communicating across cultures Enhancing cross-cultural communication skills

    ppt15 trang | Chia sẻ: thanhlam12 | Ngày: 05/01/2019 | Lượt xem: 836 | Lượt tải: 0

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