• Nâng cao vai trò của doanh nghiệp trong chuyển giao kết quả nghiên cứu vào nông nghiệp: Nghiên cứu trường hợp huyện Mộc Châu, tỉnh Sơn LaNâng cao vai trò của doanh nghiệp trong chuyển giao kết quả nghiên cứu vào nông nghiệp: Nghiên cứu trường hợp huyện Mộc Châu, tỉnh Sơn La

    Trong những năm gần đây, nền nông nghiệp của nước ta đã phát triển mạnh mẽ nhờ ứng dụng những tiến bộ của khoa học và công nghệ vào trong sản xuất. Doanh nghiệp chính là nhân tố then chốt trong việc thu hút đầu tư, mở rộng thị trường tiêu thụ hàng nông sản, là đầu mối quan trọng cho việc chuyển giao kết quả nghiên cứu vào trong nông nghiệp. Trên...

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  • Determinants influencing customers' decision to use mobile payment services: The case of VietnamDeterminants influencing customers' decision to use mobile payment services: The case of Vietnam

    This study is conducted to investigate the impact levels of determinants on customers' decision to use payment services via mobile devices in Hanoi, Vietnam. Data were collected from a survey of people living in Hanoi city of Vietnam who may or not use mobile payment services. Based on the theory of technology acceptance and use (UTAUT) develope...

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  • Relationships among novelty seeking, satisfaction, return intention, and willingness to recommend of foreign tourists in VietnamRelationships among novelty seeking, satisfaction, return intention, and willingness to recommend of foreign tourists in Vietnam

    The study was conducted with the overall purpose of examining the relationship between novelty seeking, satisfaction, return intention, and willingness to recommend of international visitors in Vietnam. Structural Equation Modeling (SEM) was used in this study. Research data were collected by direct interviews with 252 international visitors fro...

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  • Factors influencing job satisfaction and performance of the lawyers in VietnamFactors influencing job satisfaction and performance of the lawyers in Vietnam

    The objective of this paper is to assess the factors affecting job satisfaction of lawyers in Vietnam. The study also assesses the effect of job satisfaction on job engagement and the effectiveness of lawyers in Vietnam. Finally, the research examines the intermediary role of Job Cohesion and examines the role of Age's regulatory role in the rela...

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  • Examining the structural relationships of destination image and tourist satisfactionExamining the structural relationships of destination image and tourist satisfaction

    Image destination is one of the most important factors to attract and retain tourists. An enticing destination image promotes the tourist's experience and creates satisfaction that encourages tourists to return. The purpose of this study is to assess the impact of destination image and the factors that constitute the destination image on tourist...

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  • The impact of perceived risk on consumers’ online shopping intention: An integration of TAM and TPBThe impact of perceived risk on consumers’ online shopping intention: An integration of TAM and TPB

    The aim of this paper is to discuss and to examine the impact of the factors on Vietnamese consumers’ online shopping intention based on Technology Acceptance Model (TAM) and Theory of Planned Behavior (TPB). The questionnaire was sent directly to the respondents and through the Internet. After 5 months collecting, there were 423 valid replies be...

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  • University students’ insight on brand equityUniversity students’ insight on brand equity

    The recognition of brand equity has been in a substantial amount of recent research. In this study, we investigated the indicators of brand equity, which include brand image, brand awareness, and brand loyalty, in the context of higher education in analyzing the students of 10 universities in Ho Chi Minh City, Vietnam. We collected a sample size...

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  • The influence of CEO characteristics on corporate environmental performance of SMEs: Evidence from Vietnamese SMEsThe influence of CEO characteristics on corporate environmental performance of SMEs: Evidence from Vietnamese SMEs

    Drawing on upper echelon theory, this study investigates the impact of CEOs’ (chief executive officers) demographic characteristics on corporate environmental performance (CEP) in small and medium-sized enterprises (SMEs). We hypothesized that CEO characteristics, including gender, age, basic educational level, professional educational level, po...

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  • Impact of financial constraints on the development of Vietnam’s firmsImpact of financial constraints on the development of Vietnam’s firms

    This paper examines the impact of financial constraints on the development of Vietnamese firms driven by Total Factor Productivity (TFP) growth at the firm level. The effects of financial constraints by FCIf index on TFP growth of 97,860 firms are estimated by applying Dynamic Panel Data model over the period 2012-2017. The results show that the...

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  • A study on behaviors of purchasing life insurance in VietnamA study on behaviors of purchasing life insurance in Vietnam

    This research is conducted to examine the process from the intention to purchase life insurance among people in two major cities of Hanoi and Ho Chi Minh City in Vietnam, based on the theoretical framework of theory of planned behavior. The study is conducted in Hanoi and Ho Chi Minh City in Vietnam through an online questionnaire of 358 people. ...

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